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CIIF Market Lab , an initiative launched last year by Canary Islands International Film Market , is renewed in its second edition with a program of training activities for screenwriters , with several conferences in which they will be taught online workshops on techniques and tools for pitching , as well as individual tutorials and a masterclass on marketing for scriptwriters.

Six authors who have attended the XI Film Script Writing Laboratory or the X Television Series Creation Laboratory , organized by the SGAE Foundation , will participate in the CIIF Market Lab .

The Selected talents will be featured at the CIIF Market , where they will participate in a panel on audiovisual creators in Spain and will have the opportunity to maintain one-on-one meetings with industry professionals who will meet at Santa Cruz de Tenerife from June 12 to 16, as well as opting for various prizes awarded by Music Library & SFX and Filmarket Hub .

Santa Cruz de Tenerife, May 23, 2023. Canary Islands International Film Market and Fundación SGAE have signed a collaboration agreement to hold the second edition of CIIF Market Lab , which is renewed this year with a program of training activities for screenwriters .

In CIIF Market Lab will participate six screenwriters who have attended the XI Film Script Writing Laboratory (fantasy/horror, comedy and adapted script) or at X Television Series Creation Laboratory (daily series, fantasy/horror series and thriller/police series), organized by SGAE Foundation , thanks to the line of you help the creation of laboratories and incubators of the Institute of Cinematography and Audiovisual Arts ( ICAA) , financed by the European Union NextGeneration . In these laboratories, the selected authors, under the supervision of their directors, scriptwriters and scriptwriters of recognized prestige, develop a film or television series script of their own authorship.

CIIF Market LAB Program – Online Learning & Training

CIIF Market Lab activities will begin the week prior to the start of the 19th edition of the CIIF Market audiovisual market . Several conferences will be held online with technical workshops and tools for the elaboration of pitch y dossiers, taught by Gemma Pascual, Director of Development of Cinematographic Projects of filmax, where in addition to examining screenplay writing and working closely with its creators, he is in charge of looking for new projects and recognizing new talent, analyzing scripts and proposals from all over the world, among other tasks.

There will also be individual tutorials with the participating authors and other content related to the exhibition and preparation of materials that a screenwriter needs to successfully display his or her work.

Likewise, a masterclass on marketing for scriptwriters will be held, which will review how to train and develop strategies for the sale of stories, understanding strengths and identifying how to best take advantage of the opportunities offered by the industry, for the sake of effective communication so that they go from paper to paper. the screen.

This master class will be offered by Constanza Arena , a professional with more than twenty-five years of experience in audiovisuals. She was the executive director of CinemaChile for eleven years and is currently the founder of the international talent agency La Luz , which represents directors, screenwriters and emerging actors from Chile and Latin America to the world. La Luz is also a project incubator that is involved in the creation and sale of original intellectual property with international potential of the scriptwriters it represents.

The authors will later be presented at CIIF Market and will participate in a panel on audiovisual creators in Spain . In the same way, they will have the opportunity to hold one-on-one meetings with professionals from the sector who will meet during the market .

CIIF Market Lab Awards

The screenwriters who are members of CIIF Market Lab will be eligible for the following prizes that will be awarded together with the rest of the market awards at the closing of the Canary Islands International Film Market :

Music Library & SFX Awards for Best Feature Film Script and Best Series Script , with loan of music for the works if they are finally produced, which will allow the synchronization of the production music from the Music Library & SFX catalogs in the content of the project .

Filmarket Hub Award for Best Script , with access to the platform through an exclusive invitation to its online market , within the industry curated area and which includes a script analysis of it.

19th edition of CIIF Market

Canary Islands International Film Market will hold its 19th edition of June 12 to 16 at the Iberostar Heritage Grand Mencey Hotel in Santa Cruz de Tenerife , where they will participate feature film projects and fiction or documentary series in the development phase to seek financing , the selected ones will be announced shortly.

CIIF Market , which has extensive experience in the Canarian cinematographic and audiovisual scene , is configured as a strategic point to attract producers and investment , find new projects and publicize the advantages that the islands offer for filming , with important tax benefits .

This veteran forum seeks to contribute to the revitalization of the industry by attracting national and international companies and promoting the connection with Canarian producers and directors. Its objective is to promote synergies between scriptwriters , filmmakers , television channels , distributors , sales agents , etc., to promote the creation and promote the co-production of projects for the European and international markets.

CIIF Market will carry out video pitch sessions of the participating projects , which will be evaluated by producing and receiving companies , analysts and experts . They will have the opportunity to have a personalized agenda of individual meetings and activities with invited executives and potential investors , as well as attend different conferences and obtain outstanding prizes for their promotion abroad .

Finally, location tours will be conducted to showcase the islands to new producers interested in filming in the Canary Islands.

CIIF Market is organized by Festeam Comunicación y Eventos SL ., and is sponsored by Council of Tenerife ; Government of the Canary Islands, through the Canarian Institute of Cultural Development , Canary Islands Film and PROEXCA; Tenerife Film Commission , with the support of Turismo de Tenerife ; City Hall of Santa Cruz de Tenerife ; Development Society of Santa Cruz de Tenerife ; and Macaronesia Films , among other collaborating entities and associations.