Eighteen film and/or audiovisual projects in development are attending CIIF Market 2022 in search of financing, from today, November 22nd through November 27th. In addition, five literary works from the Canary Islands will participatein the first edition of CIIF Market Lab, which is held in parallel to the market.
Participants have a personalized agenda of appointments and pitching sessions with film and audiovisual industry professionals and invited recipients to co-produce their projects. The experts and companies that will evaluate them include A Contracorriente Films, Álamo Producciones, Alba Produzioni, Alesa Produccions, – Youplanet Pictures, Bendita Film Sales, Faction Films, El Viaje Films, Filmax, Hansen & Pedersen, Latido Films, Scenic Rights, Secuoya Studios, and Radio Televisión Canaria, among others.
CIIF Market 2022 has scheduled two days of conferences and colloquiums on current cinematographic and audiovisual news: “The rise of adaptations: old and new relationships between the audiovisual sector and the publishing industry”, with the participation of Joana Chilet (Adapta Market) e Ignacio Díaz (Scenic Rights); and “How to face the challenges of a changing market”, with. Peter Andermatt (Oficina Media España), Natacha Mora (Canary Islands Films), Manuel Monzón (A Contracorriente Films), Roberto Serrano, (Secuoya Studios) and Gisela Cuevas (PNR).
The 18th edition of the Canary Islands International Film Market, to be held from November 22 to 27 in the capital of Tenerife, kicked off yesterday.
The official venue from CIIF Market is again the Hotel Iberostar Heritage Grand MenceyThe event brings together authors, screenwriters, filmmakers, production companies, television channels, distributors, sales agents, investors and other industry professionals to foster film and audiovisual creation and promote the co-production of feature films, documentaries and television series for a global market.
The opening ceremony was attended by Laura Castro, Island Director of Tourism of the Cabildo of Tenerife, Pilar Moreno, Director of Investment Attraction to the Canary Islands of Proexca and Genoveva Ayala, Manager of the Audiovisual Cluster of the Canary Islands, among other authorities.
Industry professionals, production companies, distributors, receivers, analysts, sales agents and experts from the film and audiovisual industry joined us: A Contracorriente Films, Álamo Producciones, Alba Produzioni, Alesa Produccions, Youplanet Pictures, Bendita Film Sales, Faction Films, El Viaje Films, Filmax, Hansen & Pedersen, Latido Films, Macaronesia Films, Scenic Rights and Secuoya Studios.
During the presentation, Laura Castro, Island Director of Tourism of the Cabildo of Tenerife, highlighted the potential that the islands have shown not only for their scenic beauty and hours of sunshine, but also for the professionalization of the sector in the last ten years, which has allowed this industry to establish itself in a solid way.
Pilar Moreno, director of investment attraction to the Canary Islands, highlighted the work of the companies that drive the sector and make it reliable for international markets that want to come to the Canary Islands and stated that the jobs, both direct and indirect, generated by the audiovisual industry in Tenerife, which in 2021 attracted more than 150 projects, generated more than 100 million euros and approximately 2,500 jobs.
For her part, Genoveva Ayala endorsed the talent of the projects that are being generated in the islands, both at the public and private level, and reiterated her support as representative of the companies of the audiovisual sector of the Canary Islands to all initiatives such as CIIF Market, which promote and consolidate the audiovisual sector.
Guillermo Rios, director of CIIF Market, thanked all the participants and companies for their attendance and celebrated the progress of this market, which already has eighteen editions. “The film and audiovisual industry is an economic engine that generates activity and wealth. CIIF Market seeks to contribute to its dynamization by attracting national and international companies and encouraging the meeting with Canary Islands producers to promote the co-production of projects destined for a global market, positioning the Canary Islands and especially the city of Santa Cruz de Tenerife as the nerve center of the sector,” he said. “For CIIF Market is essential the coordination with the different institutions and organizations that sponsor it, as well as the collaborating entities, since without them the celebration of this event would not be possible, so we want to thank all of them for their invaluable support,” concluded the director of CIIF Market.
CIIF Market 2022 has scheduled a series of activities for participants (pitch sessions, one-to-one meetings, location tours, etc.).The event is a strategic appointment for the Canary Islands audiovisual sector, both nationally and internationally, to attract producers, find new projects and offer the islands for filming and fiscal benefits.
PITCH SESSIONS OF THE 18 SELECTED PROJECTS
CIIF Market carried out by pitching sessions of the 18 film and/or audiovisual projects selected, which will be presented and evaluated by producers, receivers, analysts, sales agents and industry experts, among which are A Contracorriente Films, Álamo Producciones, Alba Produzioni, Alesa Produccions, – Youplanet Pictures, Bendita Film Sales, Faction Films, El Viaje Films, Filmax, Hansen & Pedersen, Latido Films, Macaronesia Films, Scenic Rights, Secuoya Studios, y Radio Television Canariaamong others.
The delegates of the participating projects are provided with a personalized schedule of individual appointments and activities with the invited professionals and potential investors to co-produce their projects, as well as attending different panels and debates and other market and networking activities, as the realization of location tours to showcase the islands to new producers interested in filming in the Canary Islands.
This year’s edition includes 18 film and/or audiovisual projects in development: 12 Spanish projects (2 in co-production with other countries: Spain/Chile, Spain/Portugal) and 6 Latin American projects (Argentina, Chile, Colombia, Cuba/Colombia, Mexico, Uruguay).
These include 12 fiction feature films and 6 series(5 fiction and 1 documentary series). There are 9 projects directed by women and 2 co-directed:
A) National and International Section : 13 projects in the development phase and financing plan with at least 20% already secured:
“Alcanzando la Luna” (Carajito Films), by Ana Semino and Alfonso Lourido, Uruguay (Feature Film, Dramatic Comedy).
“Alegre y olé” ( Batiak Films), by Clara Santaolaya, Spain (Feature, Drama).
“Diario de un infiltrado” ( Vértice 360, Biosférica Filmes), by Saúl Valverde and Samuel León, Spain, Chile (Documentary Series).
“El cerrajero” ( Warrior Filmmaker), by Diego Rendón, Colombia (Series, Thriller).
“La academia” ( La Otra Mirada), by María Valeria Malatino, Argentina (Series, Comedy).
“La puta vida” ( Screaming Media), by Lucho Smok, Chile (Feature, Comedy).
“La tierra de Amira” ( Dexiderius Producciones Audiovisuales, Balance Media Entertainment), by Pablo Barce, Spain (Feature, Drama).
“Los años fríos” ( Zampano Producciones), by Nadia Mata Portillo, Spain (Feature, Drama).
“Los pasajeros del último viaje” ( Galaxia 311, Dany Celeiro Rodríguez), by Marta María Borrás, Cuba, Colombia (Feature, Drama).
“Los últimos días en la tierra” ( Arte Mecánica), by Bárbara Myriam Balsategui Tovar, Mexico (Feature, Drama).
“Savant” (Minded Factory, Alidra Creative), by Javi Araguz, Spain (Feature, Science Fiction, Drama, Thriller).
“Tangier” (El Gato Verde Producciones), by Benito Zambrano, Spain, Portugal (Series, Thriller).
“Todos los héroes” (Mordisco Films), by Alicia Albares and Paco Cavero, Spain (Feature, Drama, Comedy).
More information National and International Section: https://ciifmarket.com/proyectos-nacional-e-internacional/
B) Focus Canarias3 projects in development phase and financing plan with at least 20% already secured, one of them coming from the Canary Islands Film Accelerator, awarded in 2021.
“Semillas” ( MGC Marketing, Niño Visual SAS), by Eliana Niño, Spain, Colombia (Feature Film, Drama). CIIF Market Award at the Canary Islands Film Accelerator 2021.
“Tabernas” ( Mondo TV Studios, Isla Audiovisual), by Alejandro Bazzano and Manuel Sanabria, Spain (Series, Comedy drama).
“Maybe” (Naif Films), by Arima León, Spain (Feature, Drama).
More information Focus Canarias: https://ciifmarket.com/focus-canarias/
C) Awarded scripts in IsLABentura Canarias 2022: 2 scripts
“Aniagua”, by Marina Rúbies (Spain), “Gateway to CIIF Canary Islands International Film Market Feature Film” Award (Feature Film, Social Drama).
“Non Trubada”, by Carolina Daza (Spain), “Catwalk to CIIF Canary Islands International Film Market TV Series” Award (Series, Fantasy).
More information IsLABentura Canarias Section: https://ciifmarket.com/islabentura-canarias/
CONFERENCE PROGRAMMING
Yesterday the current edition of the market was inaugurated with the attendance of the different institutions and organizations that are supporting CIIF Market, also present during the event to establish connections with the delegates of the projects attending the event.
The following conferences and colloquiums have been programmed, sessions open to the public until full capacity is reached and which can be followed live via streaming through the Youtube channel and later viewed on the same channel.
Wednesday, November 23: “The rise of adaptations: old and new relationships between the audiovisual and publishing sectors”, with the participation of Joana Chilet (Adapta Market) and Ignacio Díaz(Scenic Rights).
Literary adaptations to the different cinematographic and audiovisual screens are becoming more and more common, becoming a worldwide phenomenon, since an audience predisposed to see them can be obtained beforehand. An advantageous starting point with great weight in terms of business and content bets. Likewise, series and films are being produced based on literary works that have managed to sell more books, so there is a very important feedback between the literary and publishing sector and the audiovisual sector. All of this will be discussed in this panel.
Thursday, November 24: “How to face the challenges of a changing market”, with Peter Andermatt(Director of Oficina Media España), Natacha Mora (Coordinator of Canary Islands Films), Manuel Monzón (A Contracorriente Films), Roberto Serrano, (Secuoya Studios) and Gisela Cuevas (PNR).
We are operating in a market that is evolving at different levels. The multiplication of broadcasting windows and channels has the effect of increasing demand for content. Globalization turns the local into glocal, suddenly our content travels to distant countries as never before. At the same time, an accelerated process of consolidation grows some companies and jeopardizes many others. How should we position ourselves in this context, from Spain and the Canary Islands?
Based on current reports on these issues, Peter Andermatt will invite those present to a collective reflection, and will explain how the Creative Europe MEDIA Program supports professionals and companies in their careers.
CIIF MARKET 2022 AWARDS
CIIF Market grants several awards for the international promotion of film and audiovisual production, to which the projects participating in this year’s edition are eligible in order to favor their projection and promotion abroad and to which new collaboration agreements are added.
Ø CIIF Market Santa Cruz de Tenerife Award to the project with the greatest international projection, with a cash prize and a travel grant to attend an international market of their choice.
Ø Cabildo Insular de Tenerife Award to the project with the greatest European projection, with a free accreditation to attend the Marché du Film in Cannes (if the winner is a feature film project) or Series Mania Forum in Lille (if the winner is a series project).
Ø Canary Islands Film Award to the best Canary Islands project, which will reward the winner with a travel bag to attend a sectorial market and international projection.
Ø Filmarket Hub Award, consisting of access to its online marketplace through an exclusive invitation to exhibit in its catalog for unlimited time, within the curated industry area, and will offer a script analysis of the same.
Ø Music Library & SFX Award, the winning project will have a flat rate limited to one free production, which will allow the synchronization of production music from the Music Library & SFX catalogs in the content of the project.
Ø MAFIZ Award (Malaga Festival Industry Zone), two projects will be awarded to attend MAFIZ 2023, with exclusive access to all activities, conferences, forums and masterclasses of the industry area of the Malaga Festival.
CIIF MARKET LAB
CIIF Market brings as a great novelty in 2022 the launch of CIIF MARKET Lab – Canarian Literary Works Laboratory, in collaboration with the Canarian Cultural Association of Writers – ACTE Canarias, in order to increase cooperation between the film and publishing sectors.
CIIF MARKET Lab involves 5 literary works from the Canary Islands, selected to evaluate the feasibility of being adapted to film, television or digital platforms:
“El caso de la pensión Padrón” ( La Esfera Cultural), by Ana Joyanes and Francisco Concepción (Crime, Thriller).
“The Circle of Mirrors” (Docemasuna Publishing Services), by Falbalá Kross (Adventure, Romance, Mystery).
“The Demon Born of the Earth” (Between Books Publisher LXL), by Sarah Maher (Fantasy, Adventure, Mystery).
“El latido de Al-Mabreg” ( MAR Editor), by Pablo Martín Carbajal, (History, Politics, Adventure).
“La sombra y la tortuga” (NACE), by Alberto Omar (Comedy).
The selected works are already taking part in the CIIF Market Lab’s training activities, which began on November 14 with mentoring sessions, review of dossiers y elaboration of a comprehensive analysis of the compositions to enhance their adaptation possibilities, in collaboration with the platform Adapta Market. It has also been carried out individual tutoring and a online pitch workshopThe program has assessed how to improve and sell their projects to the audiovisual industry.
The works of CIIF Market Lab will be presented in pitch session tomorrow, Wednesday, November 23, whose authors, publishers and/or adaptation rights holders will have the opportunity to maintain later meetings with producers and/or screenwriters interested in their works, and establish synergies with market participants.
The following prizes will be awarded to the literary work or works selected in CIIF Market Lab with the greatest potential and feasibility of adaptation to different screens (film, television or digital platforms).
Ø Music Library & SFX AwardThe winning work will receive a flat rate, in case it is taken to different screens, or for the edition of a promotional video, limited to a free production, which will allow the synchronization of production music from the Music Library & SFX catalogs in the content of the project, through its 360º Acorde music supervision division.
Ø Adapta Market Award, in which the winning work will have free registration on the platform and the authors/publishers and/or adaptation rights holders will be able to contact producers and screenwriters interested in seeking new stories through literature and promote networking meetings.
CIIF Market is organized by Festeam Comunicación y Eventos S.L., with the main sponsorship of Cabildo de Tenerife, Government of the Canary Islands, through the Canary Islands Institute for Cultural Development, Canary Islands Film and PROEXCA; Santa Cruz de Tenerife City Council; Sociedad de Desarrollo de Santa Cruz de Tenerife, Tenerife Film Commission, Canary Islands Audiovisual Cluster and Macaronesia Films.
It has the collaboration of, among other entities, Adapta Market, ACTE Canarias, IsLABentura Canarias, River Flow Pictures, Filmarket Hub, Clúster Audiovisual de Canarias, MAFIZ (Málaga Festival Industry Zone), Music Library & SFX, Rahn Mercedes Benz, ZEC (Zona Especial Canaria), PNR (Plataforma de Nuevos Realizadores) and Cima Impulsa.
CIIF Market 2022 program: https://ciifmarket.com/agenda/
